Your unfair advantage in eCommerce. Every Thursday, you’ll get: Expert Shopify insights from the GrowthHit team, Curated growth tips from top-performing brands, Killer tool to level up your Shopify. I’m Jim - GrowthHit Founder & Neat (sweat-proof shirts) CEO. Expect real wins, tough losses, and the best memes in eCom.
🎊 2024’s Greatest Hits 🎊
2024’s Greatest Hits: The Top 10 Must-Read Articles You Loved This YearReady to explore the top 10 most-clicked articles? From must-have tools to game-changing growth hacks, podcasts, and case studies, we’ve got something for everyone. Let’s dive in! Jim Huffman, GrowthHit CEO #10 - Mobbin: The World's Largest Design LibraryMobbin is a powerful platform for UI/UX design inspiration, offering a vast collection of curated design patterns, components, and user flows from leading mobile and web apps. Whether you're designing a sleek login flow or refining a checkout process, Mobbin provides real-world examples from top apps to help you create user-friendly, visually appealing interfaces that align with industry best practices. It's perfect for streamlining your creative process and elevating your design projects. #9 - Buying 10 Companies, Making 8-Figures with Boring Businesses, & More with Fikes CEO, Mark SimsIn this episode Jim talks with Mark Sims, founder and CEO of Fikes. Mark talks about the beauty of boring businesses, the strategy for acquisition and how to utilize your superpowers to grow a startup.
In Partnership with The HustleA life-hack for the millions of people who agree that business news can be boring and draining. The hack is called The Hustle.
It’s a free daily newsletter that delivers only the business & tech news you need in a quick, 5 minute read that won’t put you to sleep like the other guys.
#8 - Creative Ad Inspirations to Spark Your Next Big IdeaMcDonald's 24 Hour Principle: The Multi-Angle 2:11 am. Flip your phone and it's 11:20. Clever way to advertise 24-7 service.
Bronco Principle: The Non-Typical Life Don't sell a car. Sell a non-typical life.
Vezina - Work from Home Collection Principle: Lean Into Trending Topics While everyone is talking about work-from-home 'attire', Vezina makes a collection out of it.
#7 - Turn a Long Video Into 10 Short Clips in 1 ClickOpusClip is an AI tool that turns long videos into short, engaging clips for platforms like TikTok, YouTube Shorts, and Instagram Reels. It analyzes your video to identify key moments and generates clips with captions and platform-specific aspect ratios. Simply upload your video, set preferences, and let the AI create multiple clips. Use the in-app editor to refine them with captions, branding, and templates, then publish directly to social platforms or download. OpusClip offers a free plan with 60 minutes of processing time, a 7-day Pro trial, and paid subscriptions for extra features. It’s a quick way to repurpose content and boost social media engagement. #6 - The Ultimate Abandoned Cart Strategy: When Freebies Lead to $3,000 CustomersThis is what next-level abandoned cart flow looks like. “I see you started an order but didn’t get around to completing it. Here’s a free one to try…”
Does it work? According to Frank Losa, CEO of Hard Ketones, absolutely: “The cost of sending a can is $10. People try it, get hooked, and sign up for subscriptions. The lifetime value of a subscriber is $3,000!” With just 1 in 300 recipients converting from a freebie to a subscriber, this direct mail strategy pays off. It's a brilliant example of throwback marketing that combines direct mail with precision targeting, turning abandoned carts into high-LTV customers.
#5 - 💀 110% Growth. 1,000% Exhaustion - Neat Build in Public
#4 - OFFER-LED GROWTH: How to Fix Your Customer Acquisition Problem [17 case studies]🚀Struggling to capture the attention of your ideal customer? Are you drowning in a sea of similarity? After working with 150 companies, we finally figured out the solution to these problems. Imagine a strategy that not only distinguishes you from the competition but compels your target audience to say, “Shut up and take my money eagerly.” This is the power of the “Offer-Led Growth” framework. Offer-Led Growth revolves around creating an offer so compelling that customers are practically compelled to invest. This approach focuses on crafting offers that not only grabs attention but also significantly improve conversions on your ads and website, often by as much as threefold. Industry leaders such as Main Streets, Third Love, Warby Parker, and the renowned “7 Minute Abs” Offer have leveraged this framework to achieve rapid growth. Here is an example: Checkout 16 additional case studies here -> LINK HERE #3 - Glambase: Create AI InfluencersMeet Glambase, the revolutionary platform that lets you create AI-powered influencers and turn them into money-making machines. Imagine designing a digital persona with customizable looks, unique personality traits, and a bio that sparks authentic engagement. With Glambase, you can effortlessly generate posts, images, and even videos, all with user-friendly tools—no tech skills required. Once launched, your AI influencer takes the reins, chatting with fans and selling exclusive content, earning you passive income while you kick back. #2 - The Growth Marketing Operating SystemIt’s been six years since The Growth Marketer’s Playbook. While I’m proud of that book, I’ve learned a lot after working with 100+ more companies. So, I’ve been testing new content for what could be my next book. This year, I hit the road, from Miami to New York, sharing my updated framework. Highlight: teaching this framework to 50 CEOs at the Columbia Tower Club and scoring the highest rating for any instructor that year. (No pressure for next time.) The new framework, The Growth Marketing Operating System, is all about unblocking growth and helping companies go from stuck to scaling. Stay tuned for more in 2025. Here is the e-product if you want to check it out!
In Partnership with Tim Ferriss
#1 - 11 AI Tools We're Using to Grow Our Clients & Our Own BrandsYonathan joins Jim to chat about how AI is and will continue to impact the marketing and e-commerce world. They discuss some of their favorite new tools as well as tips on how to stay relevant as AI continues to get better.
🎉 And that's a wrap on the top 10 clicked articles of 2024! 🎉 Thanks for taking this journey with us through the most buzzworthy, inspiring, and downright interesting reads of the year. Whether you’re here for the wisdom, the chuckles, or just to see what everyone else is clicking on, we’re glad you stopped by. Got a favorite article? Or one we missed? Hit "Reply" and let us know—we love hearing from you! Until next time, stay curious, stay awesome, and keep clicking on the good stuff! 🚀✨ — Jim Huffman LOOKING FOR MORE?
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The Shopify Growth Insider by GrowthHit
Your unfair advantage in eCommerce. Every Thursday, you’ll get: Expert Shopify insights from the GrowthHit team, Curated growth tips from top-performing brands, Killer tool to level up your Shopify. I’m Jim - GrowthHit Founder & Neat (sweat-proof shirts) CEO. Expect real wins, tough losses, and the best memes in eCom.
Happy Thursday! In 5 minutes, you'll be learning about the following: Google just dropped an AI tool that talks you through search results. We 3X’d AOV With One Simple Offer Tweak Most ads suck. Here are 3 brutal truths that actually drive growth Google made an AI that turns a sketch into code. This changes everything. He turned one product into a $100M brand. No VC. Here's How. What did everyone enjoy last week? The most clicked link was ... The Shopify Growth School Jim Huffman, GrowthHit &...
Happy Thursday! In 5 minutes, you'll be learning about the following: Meta wants every brand using AI to make ads by 2026. Turn any YouTube, podcast, or Zoom into SEO blog post instantly. Three hard truths about ads and what we actually do that drives results. How one Shark Tank pitch turned a Shopify brand into a multimillion-dollar business. The best campaign of the year had no brief, no budget, and no business being that good. What did everyone enjoy last week? The most clicked link was...
What You'll Learn Today In 5 minutes, you'll be learning about the following: Google Veo 3 – AI Video Generation Just Went Next Level Behind The Scenes of the GrowthHit AI Lab From Shopify Store to Billion-Dollar Infrastructure - Shippo’s Real PMF Journey Perfect Your Positioning, Boost Your Online Sales [PODCAST] Create Scroll-Stopping Video Ads in Minutes - with AI [TOOL] What did everyone enjoy last week? The most clicked link was ... The Shopify Growth School Cheers, Jim Huffman,...